ABOUT THE PROGRAM
AI prompting involves entering specific instructions or queries into AI systems like ChatGPT to generate desired outputs, such as text, images, or code. It involves crafting text prompts to achieve the user's goals. Unlike the more specialized prompt engineering, AI prompting is an accessible skill anyone can quickly learn and use.
This course equips you with essential AI prompting capabilities, focusing on OpenAI’s ChatGPT, to enhance productivity and prepare you for future technological advancements while giving you the skills to use and innovate at work now.
This Program is Perfect For
- Business professionals looking to:
- Practice with AI prompting in ChatGPT
- Gain a “big picture” understanding of the capabilities of AI prompting
- Apply AI prompting skills in their current role
- Transition into a job or career path that values or requires AI prompting skills
- Identify how they can use ChatGPT across a wide variety of use cases
- Entrepreneurs and business owners looking to unlock new approaches to driving innovation, growth, and impact
What You Will Learn
- Prompt Crafting and Refinement: Gain proficiency in creating, evaluating, and refining artificial intelligence prompts to produce high-value outputs with ChatGPT. Learn to utilize advanced features and personalization techniques in AI prompting to enhance the quality of generated results.
- Strategic Content Creation using ChatGPT: Utilize ChatGPT to accelerate the creation of personalized marketing materials and business documents, maintaining consistency with brand voice and objectives. Learn how to analyze audience data to customize content such as emails, blog posts, social media content, reports, and proposals to maximize engagement.
- Data Analytics and Data Visualization using ChatGPT: Employ ChatGPT to extract, analyze, and visualize data, converting complex data sets into clear, actionable insights. Learn how to effectively summarize qualitative data, identify trends, and tailor the presentation of these insights for different audiences.
- Professional Efficiency using ChatGPT: Enhance professional competencies such as decision-making and communication by leveraging AI prompting. Use ChatGPT to optimize productivity for meetings, research, and presentations and refine negotiation and feedback-gathering techniques.
- Business Impact and Artificial Intelligence Integration: Integrate AI prompting into existing workflows to drive business optimization and innovation. Develop prompt libraries and custom GPTs tailored to specific business needs, improving the predictability and effectiveness of AI interactions with ChatGPT.
- Project-Based Learning and Practical Application: Apply learned skills through comprehensive playbook projects, such as developing a startup's go-to-market strategy, crafting an AI-driven marketing campaign, analyzing market trends for strategic decision-making, evaluating company operations for technological improvements, and building custom GPT models for specialized tasks.
- OpenAI ChatGPT Tool Proficiency: Gain hands-on experience with ChatGPT.
Download a free course syllabus or schedule a call with a Ziplines Education advisor for more detailed information.
Program Details
Expect to spend six to eight hours each week engaging with on-demand content created by industry experts — including hands-on activities and assignments. Additionally, mentor-led, live/online sessions are available for engaging in real-time with peers, experts, and mentors. These optional, two-hour group sessions are offered weekly and are highly recommended to get the most out of your learning experience.
Once you fulfill all certificate program requirements as outlined in the Academic Plan, you may request your certificate.